Marcelo Calbucci

Startup Score:

Successes: 0.1+0.5
Failures: 1
In progress: 1

Friday, November 7, 2008

Entrepreneur University: Is this the last one?

 

    Maybe is the sign of times, maybe not, but yesterday's Entrepreneur University was smaller than 2007. They claimed to have 250 people attending the event, so, how many paid for it?

 

    Let's see...

 

    There was 22 speakers. None of them paid, of course. The EU Comission was mostly there, and that's 12 people. As far as I know, each speaker got to invite up to 2 people to attend, that's 44 free tickets. I'd think the EU Comission also got to invite at least 1 person each, and that makes another 12. Then there was the TechFlash and Seattle 2.0 ticket give away, another 6 free tickets (call it the marketing strategy) and finally, there was the sponsors that got free tickets as well, but those mostly overlap with the speakers and the EU comission, so let's not count any.

 

    That's for a total of 96 free tickets, which leaves us with 154 paid attendees.

 

    I think that sucks because an event like this is of great value for new entrepreneurs, business students and people around startups. But it hasn't had the best marketing, strategy or execution, and it might go away if it doesn't get the right kind of traction.

 

    I have this belief that if a conference sucks on one year, next year attendance will drop dramatically. This is what happened to WTIA Investment Forum this year, it had so few people. It wasn't present at the WTIA last year, but I heard it wasn't good.

 

    Just to be clear, EU didn't suck this year, but it didn't hit out of the park either.

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